Pontšo ea Thepa ea Machabeng ea Vietnam ea Lisebelisoa le Thekenoloji - VIETAD 2023
2023 Vietnam Advertising Signs and Equipment Exhibition (VietAd), nako ea pontšo: April 20-22, 2023, sebaka sa lipontšo: Vietnam-Hanoi-NO.91 TRAN HUNG DAO STR.,HOAN KIEM DIST.,- Setsi sa Machaba sa Kopano sa Hanoi le Lipontšo, batšehetsi: Mokhatlo oa Lipapatso oa Vietnam le Seboka sa Phatlalatso sa Ho Chi Minh City, nako ea ho tšoara: hang ka selemo, sebaka sa lipontšo: 50,000 square metres, lipontšo: batho ba 18,000, palo ea lipontšo le lihlahisoa tse kopanelang li fihlile 500.
Vietnam ke moruo oa botšelela o moholo ka ho fetisisa Asia Boroa-bochabela 'me ke e' ngoe ea litho tsa moruo ho latela kakaretso ea tlhahiso ea lehae ea Letlōle la Lichelete la Machaba ka 2011, e leng moruo o moholo ka ho fetisisa oa mashome a mahlano a metso e 'meli.
Ho ea ka ponelopele ea Price Water House Coopers, ka 2025, ka GDP ea lidolara tse limilione tse likete tse 85, Vietnam e tla fetoha moruo o moholo oa mashome a mabeli a metso e robeli o nang le tšusumetso e kholo moruong oa lefats'e. Lebaka leo ka lona Vietnam e fumaneng bo-ramatsete ba bangata ba tsoang Japane, Singapore, Korea Boroa, Taiwan, Chaena le linaheng tse ling le libaka ke hobane Vietnam e nkoa e le 'maraka o hlahang sebakeng sa ASEAN, moruo o hōlang ka potlako,' me o na le mehloli e lekaneng ea batho. Ka palo ea batho ba fetang limilione tse 90, GDP ea Vietnam e lebelletsoe ho hola ka liperesente tse fetang 6 ka 2015.
Litumellano tsa moruo le tsa khoebo li kenyelletsa: Tumellano ea Khoebo ea Vietnam-EU, Tumellano ea Khoebo ea Vietnam-Korea, Russia-Belarus-Kazakhstan Economic Union... Qetellong ea 2015, mohato oa ho qetela oa ASEAN Economic Community (AEC), e bontšang ho kopanngoa ha moruo oa Vietnam. moruong oa lefatše. Ka lebaka leo, menyetla e mengata ea khoebo e bōptjoa 'me tlhōlisano e ba matla le ho feta.
Hammoho le nts'etsopele ea moruo, indasteri ea papatso ea Vietnam e hlōtse linako tse thata 'me e khutlela matla. Ho ea ka Kantar Media, sekhahla sa khōlo ea indasteri ea papatso ea Vietnam e ne e le 25% ka 2014. Ho lebeletsoe ho hōla ha linomoro tse peli ka 2015. Indasteri ea Papatso ea Vietnam Ho ea ka Vietnam Advertising Association, indasteri ea papatso ea Vietnam e thehiloe lilemo tse fetang 20 tse fetileng empa e tsoetse pele. ka potlako.
Ka 2015, chelete e kenang khoebong ea papatso e ne e le liranta tse limilione tse 500 tsa US, 'me e ne e le liranta tse limilione tse likete tse 1 ka 2011, ho kenyelletsa le: papatso ea TV, papatso ea marang-rang, litaba, papatso ea likamano tsa sechaba, le papatso ea liketsahalo tsa tšimo ... Har'a tsona, Lipapatso tsa TV le likoranta li ikarabella bakeng sa 70% - 80% ea chelete ea ts'ebetso. Le hoja boqapi le lisebelisoa tsa theknoloji tsa indasteri ea papatso ea Vietnam li ntse li le ncha ha li bapisoa le linaha le libaka tse ling, ho fihlela joale, indasteri ea papatso ea Vietnam e kentse 90% ea lisebelisoa tse khethehileng tsa theknoloji le lisebelisoa tse tala tsa indasteri.
Monyetla oa 'maraka oa khoebo oa papatso oa Vietnam o hohetse likhoebo le lik'hamphani tse ngata ho etela le ho nka karolo. Hona joale, ho na le lik'hamphani tse ka bang 5,000 tsa papatso Vietnam, tseo tse ka bang 30 tsa tsona e leng lik'hamphani tse tšehetsoang ke linaha tse ling. Ho bonahala eka baemeli ba lihlopha tse tsoang linaheng tse ling ba tsoang lefats'eng lohle ba bokane Vietnam. Sepheo sa VietAd 2015 ke ho boloka le ho khothaletsa pontšo ea litsebi ea lisebelisoa tse ikhethang tsa papatso le theknoloji Vietnam. Ka mor'a 2010, 2011, 2012, 2013 le 2014, e atlehile ho tšoara lipontšo tse 5 tsa papatso ka tatellano.
Pontšo ke borokho ba puisano pakeng tsa likhoebo tse kopanelang mesebetsing ea papatso le pakeng tsa lik'hamphani tsa papatso le bareki, e leng se thusang ho khothalletsa nts'etsopele ea indasteri ea papatso ea Vietnam le ho finyella litlhoko tsa tlhahisoleseding ea likhoebo tse sa tšoaneng ka nako e nepahetseng tšimong ea theknoloji ea thepa ea papatso. Ntlafatsa tlholisano le ho khothaletsa nts'etsopele ea moruo oa Vietnam, haholo nts'etsopele ea khoebo ea papatso.
Vietad ke eona feela pontšo ea lipapatso Vietnam, e tšoaroang selemo le selemo ho tloha 2010. Vietad e tšoaroa ke Mokhatlo oa Lipapatso oa Vietnam 'me o tšehetsoa ke Lekala la Setso, Lipapali le Bohahlauli, Indasteri le Khoebo, le Indasteri ea Boitsebiso le Lipuisano.
Sekhahla sa lipontšo: maphephe a fetang 300; +Vietad e tla tšoareloa setsing sa lipontšo se seholo le se setle ka ho fetisisa Ho Chi Minh City, Saigon Exhibition and Convention Center (SECC).
