ISA American Advertising Sign Exhibition
2023 American Advertising Sign Exhibition (ISA), taimi fa'aaliga: Aperila 12-Aperila 14, 2023, nofoaga fa'aaliga: USA-Las Vegas-3950 Las Vegas Blvd. South Las Vegas-Mandalay Bay Conference centre, sponsor: American International Sign Association, umia taamilosaga: tasi i le tausaga, nofoaga faʻaaliga: 18,000 sikuea mita, faʻaaliga: 35,000 tagata, o le numera o faʻaaliga ma faʻailoga auai na oʻo atu i le 600.
Talu mai le 1947, na faia ai e le American International Sign Association le American International Sign Expo (ISA International Sign Expo) i Orlando ma Las Vegas ia Mati ma Aperila. E oo atu i le 2017, ua 72 sauniga sosoo ua faia. O le fa'aaliga O le fa'aaliga fa'apolofesa pito i leva a le lalolagi i fa'ailoga fa'asalalauga, ma ua fa'atupuina nei ma avea ma se tasi o fa'aaliga sili ona fa'atagaina i fa'ailoga ma fa'asalalauga fa'asalalauga i le lalolagi.
E le gata i lea, o le American International Sign Association o loʻo faia foʻi i taimi uma le tele o faʻaaliga faʻa-itulagi faʻailoga pisinisi i totonu o le Iunaite Setete, e aofia ai le Southern Sign Show, Southwestern Sign Show, ma le Western Sign Show. , ma Midwest Sign Show (Midwest Sign Show), ma isi.
O nei faʻaaliga ua fausia ai se tulaga sili ona lelei mo fesoʻotaʻiga i totonu o le logo ma faʻasalalauga faʻasalalau pisinisi mo iunite sui ma tagata talafeagai i le alamanuia. O le faʻaaliga ua aumaia ai le tele o avanoa tau pisinisi i tagata gaosi oloa ma tagata tomai faapitoa o faʻasalalauga ma lomitusi oloa mai le lalolagi atoa.
I le faʻaaliga, o le a faʻapotopotoina e le au gaosi oloa ma le tufatufaina atu o faʻasalalauga faʻasalalauga e faʻaalia ma faʻaalia oloa fou, tekonolosi fou ma mea fou e taʻitaʻia ai le faʻasalalauga faʻasalalauga i le 2017 i se numera tele o tagata auai, tagata faʻatau, faʻalapotopotoga ma tagata faʻalogo. Auauna atu.
O le ISA Sign Expo o le auala sili lea mo faʻailoga Saina, faʻasalalauga i fafo, mea faʻapipiʻi masini lomitusi ma faʻatau meafaigaluega faʻaalia e ulufale ai ma atiaʻe le maketi faʻailoga faʻasalalauga a Amerika. I le avea ai ma kamupani fa'aaliga muamua i Saina e ta'ita'ia kamupani fa'asalalauga ma saini a Saina e su'esu'e maketi i fafo, o le a fa'aauau pea ona fa'atulaga e le matou kamupani le tele o kamupani fa'asalalauga e o atu i le Iunaite Setete e auai i lenei fa'alapotopotoga fa'aletausaga.
I le avea ai ma numera tasi o atunuʻu atiaʻe i le lalolagi, o le pisinisi faʻasalalauga a le US o loʻo faʻatusalia ai foi le tulaga maualuga i le lalolagi. E tusa ai ma le American Advertising Association, i le 2005, o le Iunaite Setete na sili atu i le afa o tupe faʻaalu a le lalolagi. O le maketi faʻasalalauga i fafo i le Iunaite Setete ua oʻo i le 5.8 piliona US tala i le tausaga. O le Iunaite Setete o le atunuʻu e sili ona vave faʻatupulaia i pisinisi faʻasalalauga a le lalolagi. Mo se taimi umi, o le aofaʻi o tupe faʻaalu faʻaletausaga i le Iunaite Setete e tusa ma le 50% o le aofaʻi o tupe faʻaalu i le lalolagi atoa. I totonu o fa'ailoga tetele fa'afuainumera fa'asalalau e tolu o le aofa'i o tupe fa'aalu a le lalolagi, tupe alu fa'asalalauga ta'itasi, ma le fua faatatau o tupe alu fa'asalalauga i le GNP, o le Iunaite Setete o lo'o tulaga muamua i le lalolagi pe tu'u i totonu o le tolu pito i luga i nisi tausaga. I totonu o le 100 kamupani faʻasalalauga tetele i le lalolagi, o le Iunaite Setete e tusa ma le afa.
O pisinisi tau taavale a Amerika, pisinisi faʻatau pisinisi, ma pisinisi IT e faʻaalu se vaega maualuga o tupe faʻaalu faʻasalalauga. Ona o le televave o le atinaʻeina o pisinisi, o le siosiomaga pisinisi i totonu o le Iunaite Setete e maualuga le tauvaga, lea e faʻaosoina ai le manaʻoga mo faʻasalalauga. O fa'asalalauga i fafo a Amerika e matua'i gaosia, i ituaiga eseese, e tele sona aafiaga vaaia, ma e matua fa'amaopoopoina ma le si'osi'omaga, e maua ai e tagata le fiafiaga matagofie. O le Iunaite Setete ua avea ma maketi sili ona televave ma sili ona malosi le manaʻomia o pisinisi i le lalolagi!
