Vietnam International Advertising Equipment and Technology Exhibition - VIETAD 2023

2023 Vietnam Advertising Signs and Equipment Exhibition (VietAd), lub sijhawm nthuav tawm: Lub Plaub Hlis 20-22, 2023, qhov chaw nthuav tawm: Nyab Laj-Hanoi-NO.91 TRAN HUNG DAO STR., HOAN KIEM DIST.,- Hanoi International Convention thiab Exhibition Center, Cov neeg txhawb nqa: Vietnam Advertising Association thiab Ho Chi Minh City Advertising Conference, tuav lub sij hawm: ib xyoos ib zaug, exhibition cheeb tsam: 50,000 square meters, exhibitors: 18,000 tus neeg, tus naj npawb ntawm exhibitors thiab koom lub hom mus txog 500.
Nyab Laj yog qhov thib rau kev lag luam loj tshaj plaws nyob rau sab hnub tuaj Asia thiab yog ib qho ntawm cov tswv cuab kev lag luam raws li tag nrho cov khoom lag luam hauv tsev ntawm International Monetary Fund hauv 2011, uas yog tsib caug-ob qhov kev lag luam loj tshaj plaws.

Raws li kev kwv yees ntawm Price Water House Coopers, los ntawm 2025, nrog rau GDP ntawm 85 billion US dollars, Nyab Laj yuav dhau los ua tus nees nkaum yim kev lag luam loj tshaj plaws nrog kev cuam tshuam loj rau kev lag luam hauv ntiaj teb. Qhov laj thawj vim li cas Nyab Laj tau txais cov neeg lag luam loj los ntawm Nyiv, Singapore, Kaus Lim Qab Teb, Taiwan, Tuam Tshoj thiab lwm lub teb chaws thiab cheeb tsam vim tias Nyab Laj tau suav tias yog lub lag luam tawm tshiab hauv cheeb tsam ASEAN, kev lag luam loj hlob sai, thiab muaj peev txheej tib neeg txaus. Nrog rau cov pej xeem ntawm ntau dua 90 lab tus tib neeg, Nyab Laj GDP yuav tsum loj hlob ntau dua 6 feem pua ​​​​hauv 2015.

Kev cog lus nyiaj txiag thiab kev lag luam muaj xws li: Daim Ntawv Pom Zoo Kev Lag Luam Nyab Laj-EU, Daim Ntawv Pom Zoo Kev Lag Luam Nyab Laj-Korea, Russia-Belarus-Kazakhstan Economic Union... Thaum kawg ntawm 2015, theem kawg ntawm ASEAN Economic Community (AEC), qhia txog Nyab Laj kev lag luam kev koom ua ke. nyob rau hauv lub ntiaj teb no kev khwv nyiaj txiag. Yog li ntawd, ntau lub sijhawm ua lag luam raug tsim thiab kev sib tw muaj zog ntau dua.

Nrog rau kev txhim kho kev lag luam, Nyab Laj kev lag luam tshaj tawm tau kov yeej lub sijhawm nyuaj thiab tau txais lub zog rov qab los. Raws li Kantar Media, qhov kev loj hlob ntawm Nyab Laj kev lag luam tshaj tawm yog 25% hauv xyoo 2014. Kev loj hlob ob tus lej yuav tsum nyob rau xyoo 2015. Kev lag luam Nyab Laj Raws li Vietnam Advertising Association, Nyab Laj kev lag luam tshaj tawm tau tsim muaj ntau dua 20 xyoo dhau los tab sis tau tsim. ceev ceev.

Nyob rau hauv 2015, cov nyiaj tau los ntawm kev lag luam advertising yog 500 lab US las, thiab nws yog 1 billion US dollars nyob rau hauv 2011, xws li: TV tshaj tawm, tshaj tawm hauv internet, xov xwm, pej xeem kev sib raug zoo advertising, thiab kev tshwm sim advertising ... Ntawm lawv, TV tshaj tawm thiab cov ntawv xov xwm suav txog 70% - 80% ntawm cov nyiaj tau los ua haujlwm. Txawm hais tias muaj tswv yim thiab cov cuab yeej siv cuab yeej cuab tam ntawm Nyab Laj kev lag luam tshaj tawm tseem muaj kev sib tw piv rau lwm lub teb chaws thiab cheeb tsam, txog tam sim no, Nyab Laj kev lag luam tshaj tawm tau xa tawm 90% ntawm cov cuab yeej tshwj xeeb thiab cov khoom siv raw khoom.

Lub peev xwm ntawm Nyab Laj kev lag luam tshaj tawm kev lag luam tau nyiam ntau lub lag luam thiab cov tuam txhab tuaj xyuas thiab koom nrog. Tam sim no, muaj ze li ntawm 5,000 lub tuam txhab tshaj tawm hauv Nyab Laj, ntawm 30 yog cov tuam txhab nyiaj txiag txawv teb chaws. Zoo li cov neeg sawv cev ntawm pab pawg txawv teb chaws los ntawm thoob plaws lub ntiaj teb tau sib sau ua ke hauv Nyab Laj. Lub hom phiaj ntawm VietAd 2015 yog los tswj thiab txhawb kev tshaj tawm kev tshaj tawm cov khoom siv tshaj tawm thiab thev naus laus zis hauv Nyab Laj. Tom qab 2010, 2011, 2012, 2013, thiab 2014, nws tau ntse tuav 5 advertising exhibition nyob rau hauv uake.

Lub rooj nthuav qhia yog kev sib txuas lus ntawm cov tuam txhab lag luam uas koom nrog cov haujlwm tshaj tawm thiab nruab nrab ntawm cov tuam txhab tshaj tawm thiab cov neeg siv khoom, uas pab txhawb kev txhim kho ntawm Nyab Laj kev lag luam tshaj tawm thiab raws sijhawm raws li cov ntaub ntawv xav tau ntawm ntau lub lag luam hauv kev tshaj tawm cov cuab yeej siv tshuab. Txhim kho kev sib tw thiab txhawb nqa kev lag luam hauv Nyab Laj, tshwj xeeb tshaj yog kev txhim kho kev lag luam tshaj tawm.

Vietad yog tib lub chaw tshaj tawm kev tshaj tawm hauv Nyab Laj, tau tuav txhua xyoo txij li xyoo 2010. Vietad yog lub koom haum Vietnam Advertising Association thiab txhawb nqa los ntawm Ministry of Culture, Sports thiab Tourism, Industry thiab Trade, thiab Information Industry thiab Communications.

Exhibition scale: ntau tshaj 300 lub rooj muag khoom; + Vietad yuav muaj nyob rau hauv qhov loj tshaj plaws thiab zoo tshaj plaws exhibition chaw nyob rau hauv Ho Chi Minh City, Saigon Exhibition thiab Convention Center (SECC).